Connecting with customers without breaking the bank
It used to be the case that if you wanted to reach a big market, you’d need a big budget to match. Nowadays, savvy entrepreneurs are harnessing the power of social media and online marketplaces, allowing them to generate worldwide interest in their wares from day one.
You don’t have to break the bank with expensive advertising to reach out to consumers: get a website, try and make a viral video, or start a conversation on Facebook. Once you take those first steps, you’ll see that the reviews, search engine rankings and word of mouth can help propel your company further at a relatively low cost.