Adapting to digital transformation
Enabling much of this change is ‘digital’ transformation and the ways in which digital skills are changing how consumers buy services and products, how people work, and how business is done. By digital skills, I don’t just mean hard, technical skills like coding or application development but the softer skills to behave more digitally as well. For employees, I mean the ability to use the technology of their choosing to find, access, analyse, use and share information and data, to change and improve ways of working.
Contrary to recent media hype, these skills aren’t just applicable to younger, tech-savvy generations. Recent research from VMware, a global leader in cloud infrastructure and business mobility, surveying 5,700 employees across Europe, Middle East and Africa, found that digital skills are considered a priority for all employees of all ages. Almost three quarters (71%), for example, think the widespread use of digital skills can improve their business’ competitive edge, while two thirds (66%) think it will increase revenue/profitability for the business over the next five years. Importantly, the hunger for embracing these skills transcends age demographics as well: 64% of all employees are willing to use their own time to learn new digital skills and ways of working while, to take one example, 39% of 45-54 year olds are seeking advice or training on designing and building mobile applications.